“The following information appears courtesy of Bob Bly’s Direct Response Letter.” *Online ads and landing pages should use similar wording*** Check the bounce rates on the landing pages you wish would generate more business. If they’re too high and conversions are too low, you may have a message match problem. To know for sure, look […]
Do Borrowers Really Need a Local Lender?
No, your clients don’t need to choose a local lender any more. What’s important is that a lender is licensed in your state and gives your clients personal service. And that can easily be done via phone, email, and Fax. As you know, electronic signatures are now recognized as legal, so most of the time […]
Try Real Estate Networking – in Reverse
Are you networking – talking to as many people as possible when you attend social events, handing out your cards, and taking names? Then are you following up with an email or a call? Maybe you’re even sending a special report after the event. Those are positive activities, but only if you’re “Networking in […]
What did you do today to build your real estate business?
What did you do today to build your business? The thing about building a real estate career is that the need to market your services never ends. You need to keep doing something every day to meet a new prospect, to nurture a current prospect, to connect with a past client, or to put your […]
What Real Estate School Should Teach but Doesn’t…
If you’ve been an agent for more than a week, you know that real estate school left out some important lessons. Perhaps they were afraid no one would carry on and pay to take the test and get the license if they shared everything you need to know. One of the first things that shocks […]
Where can a new real estate agent find listings?
Quite often, a new real estate agent begins with serving buyers, but nearly everyone wants to have some listings as well, so how do you go about getting them? Start developing your own geographic territory. Choose a neighborhood you know well, then learn everything you don’t already know about it. For instance, learn all about […]