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Can your real estate attire affect your success?

February 26, 2023 by Marte Cliff

a long skirt and heels are appropriate real estate attire sometimes

Can your real estate attire affect your success as an agent? If you aren’t dressing appropriately for a real estate professional, it very well could. As we all know, strangers judge us for a variety of reasons. Our attire is one of those reasons. If you look unprofessional, or if your attire seems to see […]

Filed Under: real estate best practices, real estate professionalism, Uncategorized Tagged With: real estate attire

How to get true real estate client feedback

November 30, 2022 by Marte Cliff

Real estate client feedback is important

Real estate client feedback is important, but only if your clients are giving you true answers. Why wouldn’t they give you true answers? Possibly because you don’t give them the opportunity. Over the past couple of weeks I’ve been asked to give feedback three different times, and each time I could not give true feedback. […]

Filed Under: real estate best practices Tagged With: real estate success strategies

Real Estate Market Uncertainty

July 17, 2022 by Marte Cliff

Have you been hearing and reading the mixed messages about home sales? They certainly convey real estate market uncertainty. Are real estate prices still rising or are they falling? A July 14 article in Mortgage News Daily says prices are still rising. You’d have to read the article to understand how they do that math. […]

Filed Under: real estate best practices Tagged With: real estate success strategies

6 easy ways to lose a listing

June 14, 2022 by Marte Cliff

if you want to lose a listing, show them you're the boss

You’ve got a hot lead on a listing, but who wants to work? It’s more relaxing to hang around the office complaining because you don’t make any money. With that in mind, here are 6 easy and foolproof ways to make sure you lose a listing! No, I know you don’t really want to lose […]

Filed Under: new real estate agent advice, real estate best practices Tagged With: real estate success strategies

What if you change real estate brokerages?

March 15, 2022 by Marte Cliff

market changes mean homeowners should consider selling in 2022

Right now you could be perfectly happy where you are, but what if things change and you find yourself wanting to change real estate brokerages? What if management in your brokerage changes, and the new owner or manager is a real jerk? (I know, not nice to say, but sometimes it happens.) Or what if […]

Filed Under: real estate best practices Tagged With: real estate success strategies

Best practices for your agent website

February 14, 2022 by Marte Cliff

You want your agent website to promote your service and help you gain more clients. Right? If it doesn’t accomplish that goal, it isn’t doing you much good. With that in mind, consider these best practices for your agent website First, your agent website should reveal your name Being a “secret agent” isn’t going to […]

Filed Under: real estate best practices Tagged With: real estate website

How about some good will to end the year?

December 19, 2021 by Marte Cliff

how about sharing good will

This post is a partial repeat of a post I wrote back in 2016 in response to a group notice from LinkedIn entitled “How to crush your competitors on social media in 30 days.” I didn’t click through, because I didn’t want to know how to crush my competitors. I still don’t. One of my […]

Filed Under: real estate best practices Tagged With: real estate success strategies

The demise of Zillow Offers – impacts and lessons

November 8, 2021 by Marte Cliff

the demise of Zillow Open door could have been avoided with a crystal ball

The demise of Zillow Offers will have an impact on the real estate market. Whether that impact will be positive or negative for you remains to be seen. So think about it, and be prepared. It also should stand as a practical lesson for both real estate people and investors. More about that later. One […]

Filed Under: real estate best practices Tagged With: real estate success strategies

Are you a pushy real estate agent?

July 12, 2021 by Marte Cliff

a pushy real estate agent at work

No, I know you’re not a pushy real estate agent, at least not in the sense that most people would interpret that phrase. When I first started thinking about this topic, I recalled times when a sales person was pushy – and how I reacted. When someone told me “Now or never” I always chose […]

Filed Under: real estate best practices Tagged With: real estate success strategies

Use your real estate business cards every day

July 6, 2021 by Marte Cliff

hand out your real estate business cards at every opportunity

You do have a box full of real estate business cards, don’t you? And you do have some in your pocket or purse don’t you? I’ve seen agents say that real estate business cards are no longer necessary. They’re old-fashioned, and “nobody” uses them anymore because “everyone” swaps contact information via their smart phones. Don’t […]

Filed Under: real estate best practices Tagged With: real estate self promotion

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