Copy By Marte

Professional Real Estate Copywriting

Real Estate Copyrighting
MENUMENU
  • Real Estate Prospecting Letters
    • Real Estate Prospecting Letters
      • Why Send Real Estate Prospecting Letters?
    • Custom Real Estate Prospecting Letters
    • Real Estate Prospecting FAQ
    • Prospecting: Why Send Multiple Letters?
    • Real estate investor prospecting letters
    • Prospecting Tips
      • Real Estate Postal Prospecting System
      • Why Drip Marketing?
    • Discount Codes for real estate prospecting letters
  • Agent Bios
    • Agent Bios
    • Real Estate Team Bios
    • bios for new real estate agents
    • real estate bio questionnaire
  • Marte's Blog
  • About Me
    • Contact Marte
    • Why Choose Copy by Marte?
    • My Bio
    • Testimonials
    • Fees
    • Samples
    • Web Copy Samples
    • Policies
  • Freebies for Real Estate Agents
  • Real Estate Copywriting FAQ
  • Real Estate Copywriting Advice
  • The value of first time buyers
  • Real Estate Blog Posts for Busy Agents
    • Real Estate Blog Posts for listing agents
  • Newsletter Opt-in
  • Real Estate Press Releases and Articles
  • A Grammar Guide for Real Estate Agents
  • Real Estate Books!
  • Your Real Estate Agent Website
  • Real Estate Property Descriptions
  • Real Estate Community Pages
You are here: Home / real estate success strategies / Get ready for early success in 2020

Get ready for early success in 2020

December 11, 2019 by Marte Cliff

In just 3 weeks the holiday season will be over. Will you be ready for early success in 2020?

For the last couple of weeks I’ve been urging you to keep prospecting so you can stay 3 steps ahead of the 2020 success starts hereagents who have been goofing off since early November.

I hope you’re still prospecting and hope you’ll continue to do so. Even if it doesn’t make your phone ring right now, it will put you in the lead 3 weeks from now.

With only less than 2 weeks until Hanukkah and Christmas, you may be busy with shopping, decorating, family obligations, social gatherings, and even volunteer work. “Busyness” is one reason why I always encourage you to automate your systems so your prospecting messages will go out consistently and on time.

As busy as you are, do carve out some time to be ready for early success in 2020.

Start with a critical look at what you’ve been doing / using.

  • Take a look at your website – actually read the words on your own pages. Do some of them need to be updated? Are there typos or misspellings that slipped by you the first time? Do you need to add pages, such as community pages or a Q&A about your niche?
  • Take special care in looking at your agent bio. Does it reflect your 2019 accomplishments? (Or your 2017 and 2018 accomplishments?) Does it reveal your niche? Does it say you’ve been in business for ten years when it’s really twelve years? (Hint, switch the number of years to “since___” so you won’t have to update that each year.)
  • If you don’t have a website or an agent bio, make some decisions about how you’ll get started. They really will help boost your career.
  • Look at the marketing materials you’re using. Last week an agent sent me letters she’d been using in 2019 and asked for suggestions. My first suggestion was to stop talking about the state of the real estate market in 2017. Do YOUR letters need updates?
  • Look at where your business came from this year. Are you spending too much time or money on things that don’t work while spending too little on things that do?
  • Look at your database lists. Do you need to move some people from one list to another? Do you need to update addresses or remove someone who has passed away?

Now do some planning.

  • Decide how many transactions will equal success for you in 2020 – and think about how you’ll get them.time to plan
  • Set a marketing budget and decide how you will spend it.
  • Set a budget for charitable contributions – and decide where you’re going to spend it.
  • Ponder whether you need an assistant (or another one) – ether full time or part time. Do you have someone in mind? Make a plan that includes their duties.
  • Will you want a vacation in 2020? If so, who will take over your duties while you’re away?
  • What will you do to advance your career in 2020? Take a class? Obtain a designation? Attend a convention?
  • Should you add a new niche? If so, how will you choose? Where will you get your mailing list?
  • Should you change your working hours to allow more family or personal time?

Take it one step at a time – but get started!

This may all be too much to decide in the next 3 weeks, but make a start. Get a new notebook or open a computer file and start making notes to yourself. List the pros and cons of the different decisions you might make.

If you have a partner, take time to discuss your options – and make notes about the discussion.

The better prepared you are when the New Year arrives, the faster you’ll begin attending closings!

 

Success sign Image courtesy of niamwhan at FreeDigitalPhotos.net
Time to Plan courtesy of stuart miles @ freedigitalphotos.net

 

 

 

 

Filed Under: real estate success strategies Tagged With: real estate best practices, real estate marketing

About Marte Cliff

Marte Cliff is a professional real estate copywriter with a past - as a real estate agent and then owner/broker. She understands the real estate business, the challenges agents face, and the wants, needs, and fears that real estate clients face. She also understands the psychology of marketing.

When not writing, Marte enjoys reading, gardening, visiting with friends and family, and spending time with her canine companions. She enjoys life in a quiet mountain valley with wildlife as her nearest neighbors.

Copyright 2015 - Marte Cliff, Copywriter | 1794 Blue Lake Road, Priest River, ID 83856 | 208-448-1479

Copyright © 2023 · News Pro Theme on Genesis Framework · WordPress · Log in