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You are here: Home / real estate grammar / In Marketing, Conversational Grammar is Good – Bad Grammar is … Not

In Marketing, Conversational Grammar is Good – Bad Grammar is … Not

October 23, 2016 by Marte Cliff

Not long ago I received a series of emails from someone whose name is well known as a marketer of “how to make money on line” programs.

Once again, he was promising the sun, moon, and stars to anyone who signed up for his latest and greatest.

I have no idea why I read the first few paragraphs, but I did, and here is what I found:

“You have to see this new video that me and George just produced.”

I was shocked, so I read on, and there in the third paragraph, he repeated it. “Me and George.”

Now, all copywriters use conversational grammar. But that error is one that everyone should have gotten past in say… 3rd grade.

There’s no excuse for this. If English is your first language, you know better. If it’s NOT your first language, find someone to proofread your materials before you send them out to the world.

Filed Under: real estate grammar Tagged With: real estate grammar

About Marte Cliff

Marte Cliff is a professional real estate copywriter with a past - as a real estate agent and then owner/broker. She understands the real estate business, the challenges agents face, and the wants, needs, and fears that real estate clients face. She also understands the psychology of marketing.

When not writing, Marte enjoys reading, gardening, visiting with friends and family, and spending time with her canine companions. She enjoys life in a quiet mountain valley with wildlife as her nearest neighbors.

Copyright 2015 - Marte Cliff, Copywriter | 1794 Blue Lake Road, Priest River, ID 83856 | 208-448-1479

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