It’s been a long while since I’ve nagged about things like grammar, word usage, spelling, etc. – so it must be time to get back to talking about words. However, today I’m thinking about a different aspect of writing – the appearance of your words on the page. A message in my in-box brought this […]
Marketing Grammar – Don’t Let the Pronouns Get You Down
Confused by subject and object pronouns? Although I live in a community where poor grammar is the norm rather than the exception, I can’t recall ever hearing anyone over about the age of 2 saying something like “Me want a cookie,” or “Give she a cookie,” or even “Give myself a cookie.” If you are […]
Real Estate Marketing Grammar Gaffes that Can Make You Look Unprofessional
When you write blog posts, prospecting letters, property fliers, emails, and web pages, are you careful about your grammar? You should be, because poor grammar can knock you completely out of the running with some clients. They’ll simply decide that you’re not a professional and will pass you by. Some agents think it doesn’t matter. […]