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You are here: Home / real estate self-promotion / What can blogging do for your business?

What can blogging do for your business?

August 6, 2016 by Marte Cliff

Plenty.blogger using ipad

When I started this post it was about how blogging can help a real estate business. But really, blogging can help every small business person.

And for those on a marketing budget, it’s not only valuable, it’s darned near free.

Look at all it can do:

When you offer good information and advice, it keeps visitors coming back to your site. After a while, they’ll see YOU as the expert. They’ll also see you as someone who cares enough about their well-being to give advice freely.

When you add personal insight, it allows prospects to become acquainted with you.

When you blog about neighborhoods and businesses in your community, it brings new visitors to your site – while it positions you as the person who knows the community well.

When you blog about events and celebrations in your community, it brings more new visitors to your site – at the same time that it positions YOU as the person who is active and involved.

How does that happen? Most community events don’t get much web coverage. So when you blog about them, and remember to name the events in the blog copy, people searching for those events will find you. They’ll appreciate the information, and they’ll see you as a community expert.

This one is just for real estate: When you blog about your listings, it gives them more exposure and pleases your listing clients.

And finally, it adds keyword-rich pages to your site, enhancing your SEO.

If you don’t enjoy writing, I can help – either by providing you with custom copy, or through my new real estate blog post service.

The first month’s trial subscription is only $5 – so come on over and see what it’s all about.

  

Image courtesy of stockimages at FreeDigitalPhotos.net

Filed Under: real estate self-promotion, real estate success

About Marte Cliff

Marte Cliff is a professional real estate copywriter with a past - as a real estate agent and then owner/broker. She understands the real estate business, the challenges agents face, and the wants, needs, and fears that real estate clients face. She also understands the psychology of marketing.

When not writing, Marte enjoys reading, gardening, visiting with friends and family, and spending time with her canine companions. She enjoys life in a quiet mountain valley with wildlife as her nearest neighbors.

Copyright 2015 - Marte Cliff, Copywriter | 1794 Blue Lake Road, Priest River, ID 83856 | 208-448-1479

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